If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!First, there was the “mini-site,” the online version of the sales letter.
Copywriting wasn’t just important on these traditional mini-sites…
…great copywriting was CRUCIAL.
Then came the pop-ups, pop-ins, slide-ins, pop-unders, pop-overs and other website pastry…
…all meant to grab attention.
I [...]
We don’t drive to the store in Model T’s…
We don’t make phone calls with heavy handsets wired to the wall…
And we don’t type letters on typewriters.
Do you know why???
Change.
Times change, people change, and if you don’t keep up, you get left behind.
This is true for everyone, but much more so for YOU, the Internet marketer.
What [...]
Want to see something cool?
Go to
Video Pop In
and watch the guy who looks like he’s underwater.
Go on, I’ll wait…
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What did you notice?
I noticed that having that little intro video there, first over the top of the sales letter, and then off to the left, made the site seem a whole lot more inviting, [...]
