Product Reviews

Using Web Audio for Success

Posted by Reviews On December - 18 - 2011 0 Comment

It would be hard to argue against the fact that adding audio to a website increases your overall results. If you’re not using audio on your sites, you’re making a mistake. It will boost your opt-in rate. Audio increases sales.

Why does it work?

There’s no real mystery. The web is mostly silent. It makes your site more “human”. And adds the feel of a real live person. In short, it makes your site come alive. And this aliveness creates more interaction with your visitors.

Some more benefits

Adding audio increases your profits in two ways. You’ll convert more visitors into buyers. Secondly, you will not have to spend as much to make the sales. You won’t have to hire someone to write your sales letter. You can just add your own audio. An authentic message from you will do more than the best ad copy.

You’ll also get better conversions on your list opt-ins. The reason this works so well is because people need to be told what to do. Just add a short audio message saying: Fill in your name and email and click submit. A simple message like this will increase your opt-in conversions by 305% or more!

How to use website audio

Add a welcome to my site message on your main page. A warm welcome can be the deciding factor. This could be all it takes to get your visitor to decide to stay.

Lead them by the had. It’s the same as when you use audio to increase your subscribers. Use an audio message to lead your visitors through a process. Use this to lead them through the ordering process, as well.

Get testimonials for your services and products. A written testimonial is good. But what’s even better are audio testimonials. It’s much hard to fake an audio testimonial. So audio adds real believability. And will definitely increase your results.

Sneaky tick

What about creating an entire product using audio? This is by far the easiest content to produce. And it still has a high perceived value. Think about how popular podcast are. And you can get someone to transcribe them for very little money. This much easier than writing the eBook yourself!

Is it hard to add audio?

It’s not hard at all. There’s software that will show you how to add audio to a website. The software does all the work. The software creates the audio button code for you. Just paste the code you copy from the software. So don’t let this stop you.

In closing

Here’s a recap of the benefits. Setting up some web audio will do wonders for all your results. No doubt your sales will go up. And your opt-in rate will increase. And don’t forget that you can easily create sales pages and products in a flash. No many people are doing this. But you’ll save a lot of time and money. Don’t be lazy! Add some audio today. ;-)


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